So in a sense it tells you this work of art is of a piece with

所以在某种程度上它告诉你这艺术作品
what you already know;

是你早已熟悉的
it's familiar in those ways,

在那些方面是大家所熟悉的
and you shouldn't be afraid of it.

所以你们不应该害怕
At the same time

同时
it's part and parcel of that elite body

它又是那些精英知识
of knowledge,

的一部分
so again there is this kind of two-facedness to the advertisement.

所以又一次在这条广告中有两面性
It's both Everyman, and it's the elite,

普通人和精英
who will best read this book.

都会好好的读这本书
Now I want to contrast that

现在我把那些
with what we see from Nabokov in this essay,

和从纳博科夫[俄裔美国小说家]