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Needless to say in that kind of arrangement,
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eventually the insurance company starts having an opinion too
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and making its opinion felt.
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If you are in the business of medical devices or pharma,
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in any way at all, you're going to be thinking a little bit about
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how is the insurance company going to reimburse for this kind of thing?
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Is there anybody else that has an opinion about this?
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Hospitals.
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Hospitals. Why do the hospitals care?
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I mean, just from the insurance standpoint,
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and whether or not they want these technologies
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to be used at their hospital.