-
this market and into this market? Yeah.
-
Cardiologists would be the ones who refer you to surgery,
-
and if they are the ones who perform the procedure,
-
they then benefit being able to perform the procedure themselves,
-
so they have a quasi-monopoly over the market in some sense.
-
So some people call this the "Gatekeeper problem."
-
It turns out in this particular market
-
I've got a gatekeeper problem, which is my big competition,
-
are the ones that are going to basically handle this themselves,
-
and their tendency to then say,
-
"You know, you've got two vessels,
-
I could deal with it,