I just saw a convincing presentation from the guys at B.A. Strategies.

刚才BA调查的人给我展示了令人信服的数据
The subject... audience retention.

主题是观众续看率
Not in the sense of retaining your lead-in,

不是前导观众续看
but actual retention.

而是真正的续看
Holding on to the information you got.

期待你所提供的信息
- Retention in the sense of... - I'm begging you.

-这种续看... -你行行好
18% more viewers stay

节目播出1/4之后
watching past the first quarter of a show

若想令续看的观众量提升18%
- if that show features... - No.

-只需在节目中 -不行
- Yes. - an engaged Twitter audience.

-没错 -引入推特互动
You want me to do a whole show

你想让我的节目全场
with a bunch of little messages flashing underneath me?

底部都有消息在闪