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an issue in places like the U.S.
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High food prices can create some of the same problem
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as we've discussed.
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The problem isn't so much low food costs, at least in the United States,
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but it's the imbalance between
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what people pay for healthy and less healthy options.
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The problem seems to be growing worse.
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You remember the slide that I showed about soft drinks going up 20%
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but fruits and vegetables by 117%,
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it seems to be getting worse,
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that the incentive, the economic incentive to buy
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highly processed packaged calorie dense,