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is that the food industry will support scientists
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that are friendly to the food industry
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to do their own set of studies,
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and one can pretty much guess in advance
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what those studies will show.
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That will muddy up the waters even more.
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A second frame is that
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people just have a right to the information.
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This is a frame that's very hard for the industry to refute.
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That argument, I think, can be very important.
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Here, for example, up in that doorway there and the doorway there,
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you see exit signs;