He did several very visible events.

他做了几样非常吸引眼球的实践
As you can see these are kids in a lunch line

大家看到这些孩子们在排队打午餐
but they're in the middle of London here,

但其实他们是在伦敦市中心
they're not actually in a school,

而不是在学校
where he served healthier foods to kids

他在这里为孩子们提供更健康的食物
and showed quite visually how kids would eat these foods

并以直观方式展示如果让食物色香味俱全
if they were made in an appealing way.

孩子们会非常喜欢吃的
He finally got the ear of Tony Blair

他最终得到了托尼·布莱尔
and other prominent people,

和其他权威人士的关注
and basically embarrassed the government by doing television show

并不停地通过电视节目展示那些食品之糟
after television show railing on about how bad the food was.

让政府很下不来台
The British Government then stepped in

于是英国政府开始干涉此事