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you can see why
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we've got problems in the United States.
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Not only with the health consequences of food
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but with our relationship to it.
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Rozin also--
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then this focus on quality and quantity is a corollary of that.
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He also talks about collective versus individual food values.
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People in France are more likely to think about
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what food means to their family,
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what food means to their culture,
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what food means in a social context,
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than Americans where food is what you do, on your terms,