来自《耶鲁大学开放课程：有关食物的心理学、生物学和政治学 第21集 第21集》

• 
  
  we simply over the course of six weeks
  在六个礼拜的时间里
• 
  
  we took a bunch of recipes
  我们拿了很多食谱
• 
  
  and we gave them descriptive names, descriptive labels,
  给它们很具写意的命名 写意的标签
• 
  
  or we just called them their normal name.
  或者只是叫它们平常的名字
• 
  
  For instance,
  比如说
• 
  
  for a two week time period we would have a seafood filet out,
  我们提供去骨海鲜鱼片两个礼拜
• 
  
  then for two weeks it would go off the menu,
  接下来两个礼拜 我们不再提供
• 
  
  and then two weeks after that it would come back,
  两个礼拜过后 菜式回归
• 
  
  and we would rename it something descriptive
  这时我们会给它一个很写意的名字
• 
  
  like Succulent Italian Seafood filet.
  比如说 意大利多汁海鲜鱼片
• 
  
  That's the exact same recipe, it's basically a dried fish stick.
  完全一样的食谱 就是干鱼条
• 
  
  But what ended up happening was
  但结果是