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Does anybody want to guess
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why there would be for some group of people a very non-linear--
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why they would lose a whole lot more their third month,
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the subsequent months than they did their first two?
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Yeah, that is exactly right.
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It seems that there's this ripple effect that happens.
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They do this, it works for a couple months,
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they say well I'm not losing 60 pounds a day
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but I--things don't feel as tight as they did a couple months ago,
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let me try something else.
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There's almost an empowerment that happens.
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Here's what's bizarre.