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X^, Y^ solves this problem.
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So if this thing really makes him better off than what he chose,
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it can't be that it was affordable
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-otherwise he would have bought this instead.
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So it has to be that for I,
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this bundle cost more than he can afford.
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That's why he didn't choose it.
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So this relies on agent rationality.
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Everybody given his choices,
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he doesn't care about the rest of the world,
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but given his choice everybody's doing the best thing he can.
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Shiller would say, "People make mistakes.