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that shows all the wonderful virtues,
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industry, humility, good will,
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contentment, economy, patience,
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all those virtues that spring from not drinking alcohol.
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You see these are ordinary working men around the country,
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who would erect these sort of tall poles
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and this was a newspaper version of the virtues
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you would have come to if you just stopped drinking alcohol,
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kind of self help movement again.
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You got the modern version through Alcoholics Anonymous.
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Now social disapproval, medical research, and self help movements
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are all private sector activities of course,