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The Better Business Bureau, what's their slogan?
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The slogan of the Better Business Bureau:
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"Honesty is the best policy. It's also the most profitable."
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This is the Better Business Bureau's full page ad in the New York Times,
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"Honesty, it's as important as any other asset
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because a business that deals in truth, openness, and fair value
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cannot help but do well.
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Come join us and profit from it."
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What would Kant say about the moral worth
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of the honest dealings of members of the Better Business Bureau?
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What would he say?
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That here's a perfect example