we should take Path A or Path B has as lot of power indeed,

采纳某项提议的势力必然是很强大的
and so the way we think and frame--

因此我们看待问题的方式
think about frame issues are pretty important.

问题架构就非常重要
Now there are a variety of different frames,

现在有很多不同的问题架构
but just to give you two examples--

就举两个例子
and these two slug it out a lot in the press,

双方在媒体上经常针锋相对
testifying before Congress, and the like--

在国会上各执一词那就是...
a corporate and government frame.

公司和政府的问题架构
In this case I'm talking about not all government,

这里我说的并不是所有政府
but the people in government who are allies of the business world;

而是政府中和商业人士有利益关系的人
and then on the other side would be the public health frame

而另一方面就是公共健康的问题架构
and a variety of non-government organizations, NGOs,

很多非政府组织就是NGO