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www.YYeTs.net
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The reason it helps is you're trying to coordinate onto a Nash Equilibrium.
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One way to think about Nash equilibria is
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that they are self-enforcing agreements,
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so provided that everyone believes
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that everyone is going to go along with this agreement,
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then everyone in fact will.
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I want to make another,
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slightly more philosophical remark associated with this
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and it's to do with the idea of "Leadership."
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So leadership is kind of a big word
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that you see written probably too often these days,