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because this is Jesus telling his disciples after his resurrection,
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go out and proclaim the Gospel throughout the earth, not just to the Jews.
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All these things make Matthew look very familiar even to people
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who may not know much about Christianity
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because this is stuff that you see in our culture over again.
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Matthew, therefore, is at the same time unfamiliar to people
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if they start reading it carefully
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because it's the most Jewish of the Christian Gospels
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that are in the canon, that is.
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There are some other Gospels from the ancient period
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that are even more Jewish than Matthew,
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but they didn't make it into the New Testament.