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So, you send it off to a middleman
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who does the turning of the grapes and the olives into the liquids
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that are necessary, and he takes a good bit of the profit.
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But these farmers didn't do that.
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They acquired the equipment necessary;
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grape and olive presses which allowed them to purify
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and to produce the final product,
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and that made them more successful than they otherwise
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would have been, and also another great thing that
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you have to be able to do, if you're going to succeed as a farmer,
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if you have to have places to store what you produce,
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so that you will have it for next year when you need it.